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Dec 18 2017

Heavy Rotation, Vol. 5 (HOHO)

Music is a constant source of inspiration for all of us at OTTO Brand Lab.

See what’s playing in our creative space throughout the year @ 30 W 21st.



When it comes to Christmas, the bedrock of any holiday music collection comes down to a list of first names:

Frank / The Sinatra Christmas Album

Ella / Wishes You A Swinging Christmas

Herb / Christmas Album

Dean / A Winter Romance

Vince / A Charlie Brown Christmas

Creating a Christmas album is not for the faint of heart. Many great artists have tried over the years and have fallen short—even the king of Christmas specials Perry Como couldn’t make a decent Christmas album. Below are two new albums that have been in heavy Xmas rotation at the OTTO Brand Lab offices.

Kylie Minogue / Kylie Christmas
Kylie obviously took this endeavor seriously. Building on the snow bunny aesthetic of the Phil Spector era was a great schema. Even her song choices are refreshing: the Waitresses, Christmas Wrapping with Iggy Pop as Santa, The Pretenders 3,000 Miles and the first Xmas disco jam we’ve heard, 100 Degrees, for her loyal fan base.

Twisted Sister / A Twisted Christmas
After listening to this, you would swear that Silver Bells was written as a metal song.


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